Lofty Frocks

Brand Identity, Website design

Lofty Frocks is an independent hand-made clothing brand using vintage and recycled fabrics to create bespoke, one-of-a-kind pieces. Although they had acquired a very loyal client base and social media following, the brand was having issues with the order process via the website as well as lacking a strong and cohesive visual identity. I worked with Mandie to create a user friendly site together with branding that reflected the brands unique style and mission.